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An advanced stage of Click & Connect ? The one from Sephora which allows you to purchase online by selecting the store and delivery. Designing and planning online and offline marketing campaigns therefore becomes a structured and functional process. Let's see below some features of this platform that explain why Pimcore is suitable for online commerce and marketing. E-commerce and CDP.
The digital user experience Thanks to the commerce framework, Pimcore is able to create multilingual, multicurrency and multicatalog B2B or B2C e-commerce. Framework that can be used for online shops but also for the creation C Level Contact List of showcase sites. What makes an e-commerce or Pimcore site truly unique is the development of tailor-made applications : let's think about how the user's shopping experience.
Could change if, by placing an online order, they could then collect the product purchased in the physical store. The user's digital experience comes first, which is why it is necessary to know our audience well and try to make their journey through our site unique, personalized and pleasant. Thanks to the CDP (Customer Data Platform) we can profile our customers based on their behavior.
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