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Clicks to the Website thanks to Viral Marketing will contribute to increasing visits and reputation of the Website. Supports SEO to get to the top of Google searches quickly. This relationship is not one-sided. SEO also greatly affects Viral Marketing. SEO helps campaigns reach consumers through search engines. to be effective, businesses need to coordinate both Viral Marketing and SEO. This not only helps the Viral campaign spread but also promotes the website development process. Impressive Viral Marketing campaigns Video “Push To Add Drama” – TNT Add Drama : reached more than 54.6 million views at the present time Campaign “The Man Your Man Could Smell Like” – Old Spice : 53.5 million views to date "Real Beauty Sketches" campaign - Dove : more than 114 million views in the first month of launch #ALSIceBucketChallenge : over 2.4 million challenge videos have been uploaded to Facebook, raising $98.
2 million in the US and £2.7 million in the UK Metro Trains Melbourne Dumb Email Data Ways to Die : has over 142 million views since launch. Real Beauty Sketches Campaign - Dove Real Beauty Sketches Campaign – Dove There were many campaigns born at the same time. But why are these campaigns the only ones that leave an impression on viewers? The common points to create success are the following factors: Uniqueness of ideas All are bold ideas Touch the emotions of the audience “Born” at the right time Instructions for creating an effective viral campaign To create an effective campaign, you need to take the following steps: Step 1: Create message This is the first step you must do. To know how to convey your message, you need to determine.
What is that message? Who is the recipient of the message? What personality/characteristics does that person have? You need to remember that the media message is extremely important and greatly determines the success of the campaign. The message must be impressive, easy to remember, and easy to create a viral effect to easily become viral. Step 2: Create viral content After determining the message that needs to go viral, you will have to choose the type of content to use and come up with ideas for implementing them. The most popular form of content today is video. In fact, currently over 80% of video formats are considered to attract a lot of attention.
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