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Only use high-quality video and photo assets (for visual search). Ensure closed captions contain keywords and your location. Always keep in mind that while the content must provide valuable information to the reader, it also needs to serve as a social SEO tool. Navigating the Landscape: Social SEO Techniques for Every Marketer Navigating the social SEO landscape begins with using familiar techniques and applying them specifically to your social media platforms. Here are some techniques that every marketer can use: Optimize your content using captions, alt text, subtitles, and closed captions.
Incorporate the most relevant keywords into your social media posts and shared content. Add Cambodia WhatsApp Number Data social sharing buttons to your blogs and websites. Include links to your website in your social profiles. Share links throughout presentation and video content. Optimize each social media platform profile. The amount of information you can include will vary depending on the platform, so make the best use of the real estate you have. For example, you can put more details on your Facebook page than your Instagram profile.
Specific platform examples of : LinkedIn Incorporate relevant keywords in the About section and the page’s tagline. Create long-form content with relevant keywords and phrases that are well-placed and sound natural. Facebook Use your main keywords in the URL, page title, About section, and description. For local search purposes, add your street address to the profile. Create separate location pages if this is relevant to your business. Use search keywords in each post and in photo captions.
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